A recent reference by Gene Bob about Divine Intervention (in this case a lightning strike on the transmission tower broadcasting Air America) caused me to recall a Divine extortion scheme involving Oral Roberts.
In 1987 Oral Roberts informed his flock that God had appeared to him and demanded that he raise US$8 million by March of that year or God would "call him home". There was immediately a campaign mounted under the banner "LORD", which stood for Let Oral Roberts Die. The goal was to convince people to NOT contribute to Oral Roberts' fund raising effort!
The "LORD" button was quite popular on the UT campus. Sadly, I didn't save one of the buttons. And, of course, Oral is still with us.
Subscribe to:
Post Comments (Atom)
1 comment:
yes, I remember the L.O.R.D. bumper stickers .. they were common around Tulsa. Does that mean the campaign failed?
Post a Comment